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B&H Photo Video Cyber Monday Deals & Sales 2025?

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Anyone know what to expect from B&H Photo Video’s Cyber Monday deals in 2025? I’m mainly eyeing discounts on mirrorless camera bodies, lenses, and maybe some lighting gear. Do they usually do better deals than Black Friday, and are there specific brands or categories that typically get the biggest price drops at B&H on Cyber Monday?


10 Answers
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Hello, B&H Cyber Monday deals now already live:

https://www.bhphotovideo.com/deals-promotions-coupons?BI=8941&KBID=10361&SID=DFF


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TL;DR: Cyber Monday is mostly for clearing out whatever didnt sell over the weekend. Buy your main gear during the Black Friday window or risk it going out of stock. Late to the party but I've been doing the B&H dance for over a decade now. In my experience the Cyber Monday label is mostly just marketing to keep the momentum going. I made the mistake years ago of waiting until Monday to pull the trigger on the primary camera I wanted, thinking there would be a surprise price drop. Instead, it just went out of stock and I had to wait weeks for a backorder. Huge bummer. Nowadays I treat the whole week as one big sale. If I see a decent price on a body or a lens on Friday, I just take it. The only things I've seen actually get cheaper on Monday are the random accessories or the open-box items they're trying to flush out of the warehouse. If you're looking for high-end glass or the latest mirrorless body, the price you see on Friday is usually as good as it's gonna get.


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Hi there, so based on my experience stalking B&H every year, Cyber Monday usually isn’t *better* than Black Friday, it’s more like a remix. For mirrorless bodies and lenses (Sony/Canon/Nikon/Fuji), the deepest discounts tend to start on Black Friday and just continue through Cyber Monday with maybe a few brand‑specific “online only” bundles.

Where Cyber Monday at B&H has been stronger for me is lighting and accessories: Godox/Flashpoint, Westcott, Nanlite, and some Profoto modifiers. I’ve seen better % off on LED panels, small strobes, and light stands on Cyber Monday vs BF.

If you’re targeting camera bodies/lenses, I’d:
- Track prices now in a spreadsheet (body + key lenses you want)
- Jump on a legit BF price drop on a current model (esp. Sony A7x, Canon R-series, Nikon Z bodies), don’t wait hoping CM will beat it — it usually won’t.
- Use Cyber Monday to grab lighting (Godox AD200/AD300, Nanlite Forza/Compac, etc.) and memory cards/batteries.

Also, B&H often mirrors manufacturer promos, so watch Sony/Canon/Nikon/Fuji rebate pages; if they do a bigger instant rebate for “Cyber Week,” B&H typically matches.

TL;DR: Bodies/lenses = pounce on Black Friday if it looks good; lighting/accessories = you can safely wait and see Cyber Monday at B&H.

Hope this helps!


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Hey,

So, just to add a slightly more nerdy / technical angle to what was already said:

**Background / patterns**
In my experience, B&H’s Cyber Monday isn’t about *deeper* discounts, it’s more about *different bundles and categories*. Price on the big-name bodies (Sony A7 line, Canon R, Nikon Z, Fuji X) usually matches Black Friday, not beats it. The real variation tends to be:
- Bundles: extra batteries, cards, bags, or small LEDs thrown in for same price.
- “B” or “open box” deals quietly improved for a day.

**Why this matters for you**
If you’re eyeing mirrorless + lighting, the timing can actually change what you get in the kit more than the raw price. For example, I’ve seen:
- Lenses: 3rd‑party (Sigma/Tamron/Viltrox) sometimes get slightly better Cyber Monday promos than the OEM glass.
- Lighting: Godox/Flashpoint, Nanlite, and budget panels often see their best prices or more aggressive bundles on Cyber Monday rather than Black Friday.

**What I’d actually do**
- **Track historical prices**: Use something like camelcamelcamel (for Amazon) and compare to B&H so you don’t get fooled by fake “sales”.
- **Make a priority list**: Bodies first (grab them Black Friday if the deal is decent), hold off on lighting/stands/softboxes till Cyber Monday because those are the things B&H likes to shuffle into bundles.
- **Check refurb / used at the same time**: B&H used department + a promo code on Cyber Monday has, for me, beaten new retail more than once.

If you post which system you’re on (Sony/Canon/etc.), people can usually tell you which lines tend to drop the most.

Hope this helps!


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Hey!

From a super budget-focused angle, I’d say: don’t expect Cyber Monday at B&H to magically beat Black Friday, but it can be **fantastic** for squeezing extra value if you play it right.

What I’ve noticed the last couple years:
- **Prices on big-name mirrorless bodies/lenses (Sony/Canon/Nikon)** usually stay the *same* as Black Friday.
- The **real savings** come from: bundles, bonus gift cards, and “deal of the day” type things.

Practical tips I use:
1. **Make a target list + price ceiling now.** e.g. “Sony A7 IV under $2K body-only or $2.2K in a kit.” That way you don’t get sucked into “$100 off” on something you don’t really need.
2. **Compare with used prices.** Sometimes a “$300 off” new lens is still more expensive than a great-condition used copy from KEH/MPB/B&H Used.
3. **Watch the kits.** B&H loves bundles on Cyber Monday: body + cheap zoom + bag + card + extra battery. If you’d buy those anyway, amazing. If not, you’re just paying for clutter.
4. **Look at lighting brands** like Godox/Flashpoint and basic stands/softboxes. Those often have better percentage drops than camera bodies.

If you share what system you’re on (Sony/Canon/etc) and rough budget, people can probably point to specific models that historically get solid cuts.

Hope this helps!


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Hey!

So, quick story: a couple years ago I got so hyped about a “crazy” Cyber Monday camera deal that I jumped on it… then realized later it was from some sketchy third‑party site. Return was a nightmare, warranty was questionable, and I ended up wishing I’d just stuck with B&H’s *less insane but actually safe* pricing.

Because of that, I look at B&H’s Cyber Monday from a safety / reliability angle now:

**What to expect at B&H (safety-wise):**
- Their Cyber Monday prices on mirrorless bodies, lenses, and lighting are usually similar to Black Friday, like others said.
- The big win IMO is **authorized dealer + real warranty**. For brands like Sony/Canon/Nikon/Fuji/Godox/Profoto, that’s huge.
- Watch for **“USA” vs “Imported/Gray Market”** on camera bodies/lenses. Cyber Monday is when people accidentally grab gray market because the price looks amazing.
- Double‑check **return window** and whether it’s a **bundle with random junk** vs good extras (real spare battery, legit memory card, etc.).

Lesson learned for me: Cyber Monday at B&H isn’t about the wildest price, it’s about getting a legit, warrantied item at a solid discount without any scary surprises.

Hope this helps!


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Hey,

Coming at this from a DIY/“do as much as possible yourself” angle: I’d say use B&H’s Cyber Monday less as a *hunt for unicorn discounts* and more as a way to build out a lean, self‑sufficient kit.

In my opinion, the big-name mirrorless bodies (Canon/Sony/Nikon) don’t usually crash in price on Cyber Monday vs Black Friday. Where it *can* get interesting is:

- **Manual / budget lenses** (Rokinon/Samyang, Viltrox, 7Artisans): great if you’re happy to focus yourself and don’t need all the fancy AF.
- **DIY‑friendly lighting**: individual LED panels, bare speedlights, cheap stands, and basic softboxes instead of full “pro kits”. You can absolutely build a small home studio this way, then tweak/stack modifiers over time.
- **Open‑box / used section**: not strictly “Cyber Monday”, but B&H sometimes aligns those prices with the sale period. For a DIY person who doesn’t mind a bit of cosmetic wear, the value is huge.

So I’d watch for deals on *pieces* you can assemble yourself rather than waiting for one magical body discount.

Hope this helps! Happy to compare a couple of setups if you’ve got specific brands in mind.


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From a market-watcher angle: Sony/Canon mirrorless rarely drop extra on Cyber Monday at B&H—those prices usually mirror Black Friday—but third‑party glass (Sigma/Tamron), kits, and lighting bundles sometimes get slightly better promos, so I’d compare across brands, not just bodies.


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From a long‑term ownership angle: B&H’s Cyber Monday prices on major mirrorless bodies/lenses are usually just the same system-wide promos, so I’d focus on kits with extra batteries, cards, bags, or lighting bundles that actually reduce your total system cost over 2–3 years rather than chasing an extra $50 off the body alone.


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